25+ Best Ahrefs Alternatives [Compared]

If you’re looking for an Ahrefs alternative, you’re in luck!

There are plenty of SEO tools out there that offer similar features and capabilities as Ahrefs.

In this guide, we’ll delve into some of the best Ahrefs alternatives, including their key features, pros and cons, pricing, and bottom line.

Whether you’re just starting out with SEO or you’re a seasoned pro, there’s an Ahrefs alternative out there that can meet your needs.

What Is The Best Ahrefs Alternative?

1. Majestic SEO

#1|Backlink analysis.

Offers a comprehensive backlink analysis tool.

Majestic SEO

Majestic SEO is a backlink analysis tool that is designed to help you understand your backlink profile and identify opportunities to improve your rankings. Majestic SEO offers a comprehensive backlink analysis tool that includes metrics such as trust flow, citation flow, and referring domains. Majestic SEO is a good option for businesses that want to improve their backlink profile.

➹Majestic SEO

Majestic SEO is a backlink analysis tool that allows users to analyze the link profile of a website and track changes over time.

Some key features include:

a link database,
site explorer, and
link profiling.

Pros

Pros include a large link database and the ability to track link changes over time.

Cons

Cons include a somewhat cluttered interface and a lack of keyword research capabilities.

Plans and Pricing

Lite -> £39.99
Pro -> £79.99
API -> £319.99

2. Moz Pro

Moz Pro is a comprehensive SEO toolset that includes tools for keyword research, site audits, link analysis, and more.

Features

keyword research tool
site audit tool, and
link analysis tool.

Pros

Pros include a wide range of tools and a strong focus on helping users improve their search engine rankings.

Cons

Cons include a somewhat steep learning curve and a high price point.

Plans and Pricing

Standard -> $99/mo
Medium -> $179/mo
Large -> $299/mo
Premium -> $599/mo

3. SEMrush

#3|All-in-one SEO.

Offers a wide range of SEO tools, including keyword research, backlink analysis, and competitive analysis.

SEMrush

SEMrush is an all-in-one SEO tool that offers a wide range of SEO tools, including keyword research, backlink analysis, and competitive analysis. SEMrush also includes tools for PPC, social media, and content marketing. SEMrush is a good option for businesses that want to use a single tool to manage their entire SEO campaign.

➹SEMrush

SEMrush is a digital marketing toolkit that includes tools for keyword research, site audits, competitor analysis, and more.

Features

keyword research tool
site audit tool, and
competitor analysis tool.

Pros

Pros include a wide range of tools and the ability to track a variety of metrics.

Cons

Cons include a somewhat steep learning curve and a high price point.

Plans and Pricing

Pro -> $119.95/mo
Guru -> $229.95/mo
Business -> $449.95/mo

4. Screaming Frog

Screaming Frog is a website crawler that allows users to analyze the structure and content of a website.

Features

ability to crawl both small and large websites,
the ability to extract data from websites, and
the ability to find broken links.

Pros

Pros include a simple interface and the ability to crawl large websites.

Cons

Cons include a lack of advanced features and a focus on technical SEO rather than content optimization.

Plans and Pricing

FREE Version -> FREE
Paid Version -> $209/yr

5. SpyFu

SpyFu is a competitor analysis tool that allows users to see what keywords their competitors are ranking for and how much they are paying for paid search ads.

Features

keyword research,
competitor analysis, and
pay-per-click (PPC) analysis.

Pros

Pros include a wide range of features and the ability to track competitor PPC campaigns.

Cons

Cons include a lack of advanced features and a high price point.

Plans and Pricing

Basic -> $33/mo, annually and $39/mo, monthly
Professional -> $58/mo, annually and $79/mo, monthly
Team -> $199/mo, annually and $299/mo, monthly

6. SEO PowerSuite

SEO PowerSuite is a suite of SEO tools that includes tools for keyword research, site audits, and link analysis.

Features

keyword research tool,
site audit tool, and
link analysis tool.

Pros

Pros include a wide range of tools and the ability to track a variety of metrics.

Cons

Cons include a somewhat steep learning curve and a high price point.

7. KWFinder

KWFinder is a keyword research tool offered by Mangools that allows users to find long-tail keywords and analyze the difficulty of ranking for those keywords.

Features

keyword research,
keyword difficulty analysis, and
SERP analysis.

Pros

Pros include a simple interface and a focus on long-tail keywords.

Cons

Cons include a lack of advanced features and a relatively high price point.

Plans and Pricing

Mangools Basic -> $29.90/mo
Mangools Premium -> $44.90/mo
Mangools Agency -> $89.90/mo

8. Rank Ranger

Rank Ranger is a digital marketing platform that includes tools for keyword research, site audits, and competitor analysis.

Features

keyword research tool,
site audit tool, and
competitor analysis tool.

Pros

Pros include a wide range of tools and the ability to track a variety of metrics.

Cons

Cons include a somewhat steep learning curve and a high price point.

Plans and Pricing

Lite -> $79/mo
Standard -> $149/mo
Pro -> $699/mo
Premium -> $2,700/mo

9. SE Ranking

SE Ranking is an SEO tool that allows users to track their search engine rankings, analyze their website traffic, and perform keyword research.

Features

keyword tracking,
website analysis, and
link building tools.

Pros

Pros include a wide range of features and the ability to track a variety of metrics.

Cons

Cons include a somewhat cluttered interface and a high price point.

Plans and Pricing

SE Ranking prices varies depending on requirements.
Essential -> $31.20/mo
Pro -> $71.20/mo
Business -> $151.20/mo

10. SimilarWeb

Similarweb is a digital market intelligence platform that allows users to analyze website traffic and benchmark against competitors.

Features

website traffic analysis,
market segmentation, and
audience insights.

Pros

Pros include a wide range of features and the ability to track a variety of metrics.

Cons

Cons include a high price point and a focus on large enterprises rather than small businesses.

11. Serpstat

Serpstat is an all-in-one SEO platform that includes tools for keyword research, site audits, and competitor analysis.

Features

keyword research tool,
site audit tool, and
competitor analysis tool.

Pros

Pros include a wide range of features and the ability to track a variety of metrics.

Cons

Cons include a somewhat cluttered interface and a high price point.

Plans and Pricing

Lite -> $55/mo
Standard -> $119/mo
Advanced -> $239/mo
Enterprise -> $399/mo

12. Conductor

Conductor is a digital experience management platform that includes SEO tools for keyword research, site audits, and content optimization.

Features

keyword research tool,
site audit tool, and
content optimization tool.

Pros

Pros include a wide range of features and the ability to track a variety of metrics.

Cons

Cons include a somewhat steep learning curve and a high price point.

13. Ubersuggest

Ubersuggest is a free keyword research tool that allows users to generate keyword ideas and get estimates on search volume and difficulty.

Features

keyword research,
SEO analysis, and
content ideas.

Pros

Pros include a simple interface and a wide range of features.

Cons

Cons include a lack of advanced features and a focus on providing estimates rather than precise data.

14. Google Analytics

Google Analytics is a free web analytics platform from Google that allows users to track website traffic and user behavior.

Features

website traffic analysis,
user behavior analysis, and
conversion tracking.

Pros

Pros include a wide range of features and the ability to track a variety of metrics.

Cons

Cons include a somewhat steep learning curve and a lack of advanced features.

Plans and Pricing

Pricing is free.

15. Google Keyword Planner

Google Keyword Planner is a free keyword research tool that allows users to get estimates on search volume and difficulty for specific keywords.

Features

keyword research and
search volume estimates.

Pros

Pros include a simple interface and the ability to get estimates on search volume.

Cons

Cons include a lack of advanced features and a focus on providing estimates rather than precise data.

Pland and Pricing

Pricing is free.

16. GrowthBar

GrowthBar is a Chrome extension that provides on-page SEO suggestions and tracks website traffic.

Features

on-page SEO suggestions,
website traffic tracking, and
keyword research.

Pros

Pros include a simple interface and the ability to track website traffic.

Cons

Cons include a lack of advanced features and a focus on small businesses rather than enterprises.

Plans and Pricing

Standard -> $29/mo
Pro -> $79/mo
Agency -> $129/mo

17. Yoast WordPress SEO Plugins

Yoast WordPress SEO Plugins is a set of SEO plugins for WordPress that allow users to optimize their website and content for search engines.

Features

SEO analysis,
keyword optimization, and
XML sitemap generation.

Pros

Pros include a wide range of features and the ability to optimize a website for search engines.

Cons

Cons include a lack of advanced features and a focus on WordPress websites rather than other content management systems.

Plans and Pricing

Premium -> $99/year (ex. VAT)

18. BuzzSumo

BuzzSumo is a content marketing tool that allows users to analyze the performance of content on social media and the web.

Features

content analysis,
influencer identification, and
alerts for brand mentions.

Pros

Pros include a wide range of features and the ability to track the performance of content on social media and the web.

Cons

Cons include a high price point and a lack of advanced SEO features.

Plans and Pricing

Free -> FREE
Pro -> $99/mo
Plus -> $179/mo
Large -> $299/mo

19. Monitor Backlinks

Monitor Backlinks is a backlink analysis tool that allows users to track the link profile of a website and receive alerts for new and lost backlinks.

Features

link tracking,
backlink alerts, and
link building tools.

Pros

Pros include the ability to track link changes over time and receive alerts for new and lost backlinks.

Cons

Cons include a lack of advanced features and a high price point.

Plans and Pricing

Plus -> $47.40
Professional -> $89.91/mo
10D4C -> $187.42
Custom -> Custom Pricing

20. Google Trends

Google Trends is a free tool that allows users to see the popularity of specific keywords over time.

Features

keyword trend analysis and
the ability to compare the popularity of multiple keywords.

Pros

Pros include a simple interface and the ability to track the popularity of keywords over time.

Cons

Cons include a lack of advanced features and a focus on providing estimates rather than precise data.

Pland and Pricing

Pricing is free.

21. Raven Tools

Raven Tools is a digital marketing platform that includes tools for keyword research, site audits, and competitor analysis.

Features

keyword research tool,
site audit tool, and
competitor analysis tool.

Pros

Pros include a wide range of tools and the ability to track a variety of metrics.

Cons

Cons include a somewhat steep learning curve and a high price point.

Plans and Pricing

Small Biz -> $39/mo
Start -> $79/mo
Grow -> $139/mo
Thrive -> $249/mo
Lead -> $399/mo

22. Cognitive SEO

Cognitive SEO is an SEO tool that allows users to analyze the link profile of a website and track changes over time.

Features

link analysis,
site audit, and
keyword research.

Pros

Pros include a large link database and the ability to track link changes over time.

Cons

Cons include a somewhat cluttered interface and a lack of advanced features.

Plans and Pricing

Starter -> $129.99/mo
Premium -> $199/mo
Elite -> $499/mo

23. AuthoritySpy

AuthoritySpy is a competitor analysis tool that allows users to see what keywords their competitors are ranking for and identify influencers in their industry.

Features

keyword research,
competitor analysis, and
influencer identification.

Pros

Pros include the ability to track competitor keywords and identify influencers.

Cons

Cons include a lack of advanced features and a high price point.

24. Linkody

Linkody is a backlink analysis tool that allows users to track the link profile of a website and receive alerts for new and lost backlinks.

Features

link tracking,
backlink alerts, and
link building tools.

Pros

Pros include the ability to track link changes over time and receive alerts for new and lost backlinks.

Cons

Cons include a lack of advanced features and a high price point.

Plans and Pricing

Webmaster -> $14.99/mo
Advanced -> $24.90/mo
Pro -> $49.90/mo
Agency -> $99.90/mo
Agency XL -> $153.90/mo

25. AnswerThePublic

AnswerThePublic is a free keyword research tool that allows users to generate long-tail keyword ideas based on questions people are asking online.

Features

keyword research and
content ideas.

Pros

Pros include a simple interface and the ability to generate long-tail keyword ideas.

Cons

Cons include a lack of advanced features and a focus on providing estimates rather than precise data.

Plans and Pricing

Pricing is free.

26. SEO Hero

SEO Hero is a digital marketing platform that includes the right tools for keyword research, site audits, and competitor analysis.

Features

keyword research tool,
site audit tool, and
competitor analysis tool.

Pros

Pros include a wide range of tools and the ability to track a variety of metrics.

Cons

Cons include a somewhat steep learning curve and a high price point.

Plans and Pricing

Startup -> $39/mo
Business -> $59/mo

Frequently Asked Questions About Ahrefs Alternatives

What are some common features of Ahrefs alternatives?

Many Ahrefs alternatives offer similar features, such as keyword research, site audits, link analysis, and competitor analysis.

Some tools may have a wider range of features, while others may focus more on a specific aspect of SEO, such as link building or content optimization.

How do the pricing plans for Ahrefs alternatives compare?

The pricing for Ahrefs alternatives can vary widely. Some tools offer a free version with limited features, while others start at around $50 per month and can go up from there.

It’s important to consider your budget and the specific features you need when comparing pricing plans.

Are there any free Ahrefs alternatives?

Yes, there are several free Ahrefs alternatives available.

These tools may have limited features or a more basic interface, but they can still be useful for small businesses or individuals just starting out with SEO.

Some examples of free Ahrefs alternatives include Ubersuggest, Google Keyword Planner, and AnswerThePublic.

Are there any Ahrefs alternatives that are specifically geared towards small businesses?

Yes, some Ahrefs alternatives are specifically designed for small businesses and offer features and pricing plans that are tailored towards this audience.

These tools may have a more user-friendly interface and offer more affordable pricing options.

Examples of Ahrefs alternatives that are geared towards small businesses include GrowthBar and SEO PowerSuite.

Are there any Ahrefs alternatives that offer a wider range of features?

Yes, some Ahrefs alternatives offer a wider range of features and capabilities, including tools for keyword research, site audits, link analysis, competitor analysis, and more.

These tools may have a more comprehensive approach to SEO and can be useful for businesses that want a one-stop solution for their SEO needs.

Examples of Ahrefs alternatives with a wide range of features include SEMrush and Moz Pro.

Drawing The Curtain

There are plenty of great Ahrefs alternatives out there that offer similar features and capabilities.

Whether you’re looking for a tool with a wide range of features, a more focused approach, or a lower price point, you’re sure to find something that fits your needs.

As always, it’s important to do your own research and choose the tool that works best for you and your business.

So go ahead, start comparing these Ahrefs alternatives, and find the perfect fit for your SEO needs!